I want to tell you about the release of my new book authored with Sean Van Tyne called The Customer Experience Revolution – How Companies like Apple, Amazon and Starbucks have changed business forever, published by Brigantine Media.
The book is about a select group of extraordinary companies that have shown us that great ideas, great products and services are not good enough. Not good enough for their customers, not good enough for their business or our future. www.cxrevolution.com
These exceptional companies include Apple, Amazon, NetFlix, Starbucks, Flip, Intuit and Mini-Cooper. There are also smaller businesses like Skinit, EMN8 and Square. “Delivering extraordinary customer experiences is becoming more and more important. We know from the data that people will pay for it,” according to J.D. Power & Associates. Companies that have adopted these principles are much more profitable than competing companies in the same industries.
Sean and I were fascinated by the people and these companies since they transform industries and change people’s lives for the better. They have mastered purposely discovering, developing and delivering great experiences!
From our live interviews and research we show in detail the stories and principals behind the best customer experience leaders. Yet all of these companies have experienced challenges and have occasionally faltered. This book shows how and why these companies have been able to overcome adversity to become industry and profit leaders.
“The Customer Experience Revolution is a book that everyone who wants to succeed in business must read.” –Todd Robinson, Founder and Former Chairman, LPL Financial
“Companies that delight their customers outperform their peers. This guidebook tells us why and how they do it in industries as diverse as retailing, smart phones, food service and driver education. I highly recommended it to anyone building a customer-focused business or refocusing an existing business on the experience of the customer.” –Larry Tesler, former Vice President and Chief Scientist at Apple Computer and Vice President of Shopping Experience at Amazon, now Consultant Director at The Gorilla Foundation
Sean and I hope that you enjoy reading The Customer Experience Revolution as much as we did writing it. Let us know what you think.
Availability
While general availability and promotion will begin January 1, 2012, The Customer Experience Revolution can be ordered now directly from the publisher with delivery in late December. http://brigantinemedia.com/books.php
Enter code CX for a $5 discount when ordering before Christmas
Or
e-mail: neil@brigantinemedia.com or
Call Neil at Brigantine Media 802-751-8802
